1,500 HOLLYWOOD AGENTS (How to Get One? Packaging, Literary or Talent?)
by Dov S-S Simens on September 17, 2017
THE HOLLYWOOD AGENTS: THE BIG 6
Yes you need an agent…an agent that gets phone calls returned, that believes in you, loves your ideas and specializes in the craft that you or your projects are in, such as… Talent, Literary, Packaging, Movie, TV, Non-Scripted, Music, Culinary, Sport, Speaker, Comics, Lectures, Commercials, VOs, Editing, Cinematography, Visual Effects, etc.
(The “Big 6” agencies, totaling over 1,500 agents, are WME, ICM, CAA, APA, UTA & Paradigm.)
Now, cutting-to-the-chase here are the leading agencies in Hollywood, nicknamed the “Big 6”, and if you Google-Bing them with phrases like “talent agent”, “literary agent”, “non-scripted agent”, etc. you will get the specific names of agents you are about to target.
Once armed with the specific name of a “Big 6” agent, and you know some of his/her clients, it is now up to you to find a way to get a 1-minute one-to-one for your first pitch.
Everyone, now successful, has a different story of how they got their first agent with their first pitch…
What is your story going to be?
Now the “Big 6”.
(The Big 6)
1. CREATIVE ARTIST AGENCY (aka: “CAA”)
(“CAA has over 1,000 agents. Surely there is one for you.”)
2. INTERNATIONAL CREATIVE MANAGEMENT (aka: “ICM”)
3. WILLIAM MORRIS ENDEAVOR (aka: “WME”)
4. UNITED TALENT AGENTS (aka: “UTA”)
5. AGENCY PERFORMING ARTISTS (aka: “APA”)
(“APA” packages (see below) include “Rosanne” & “Home Alone”.)
6. PARADIGM TALENT AGENCY
Now, with the “Big 6” Agencies, with 300-1,000 agents each, focus on the type you want; with someway of getting your first call answered.
Personally, I have a WME packaging (see below) agent specializing in non-scripted tv presenting four reality series (“Baby Spielberg”, “RockU”, “ChickFliXXX” & “First Job”) I created along with a 40-Episode “Film School” for Netflix, Facebook, Amazon or Google… and 26 years ago I got my first agent by paying a maid to leave a script (mine) under the pillow of a studio exec, who called me irate but then gave me the name of an agent…just to get rid of me.
As I said, “everyone has a story on how they got their first agent”.
What is your story going to be?
TALENT AGENT, LITERARY AGENT or PACKAGING AGENT?
If you’re an actor you want a talent agent. If a writer you want a literary agent. If a producer or director you want a packaging agent.
Packaging Agent? What’s a Packaging Agent?
Packaging Agents are part of large agencies, like the 6 above, who, within their agency represented Actors, Writers, Directors, Cinematographers, Production designers, Editors, Composers, etc. And with all the talent that agency has, they can actually put together an entire project (Writer, Actors, Director, Cinematographer, Editor, etc.) that is 100% ready-to-go and present it directly to the studios and networks.
A talent agent or literary agent usually earn 10%.
A packaging agent usually earns 5%.
However, the 5% packaging fee is 5-10 times bigger than the 10% talent fee.
Permit me to explain: If the project has 3 established actors (paid $100,000, $500,000 & $1,000,000 for Total $1,600,000) , 1 screenwriter (paid $200,000), and 1 director (paid $500,000) then 10% of $2,300,000 ($1,600,000/Talent + $200,000/Script + $500,000/Director) is $230,000.
However, the entire package (aka: The Movie), with a budget of $25,000,000 if sold to a studio (Warner, Paramount, Sony, etc) with the agent’s 5% becoming $1,250,000.
One Packaging Agent gets $1,250,000 whereas 3-5 Talent/Literary Agents combined only get $230,000.
I believe you see the financial incentive with getting represented by a packaging agency which each of the above 6 are.
But you say “you’re an actor and just want representation to get acting parts”… OK.
TALENT AGENTS & ACTORS
Since my expertise lies in Producing, Budgeting, Writing, Directing, Shooting, Distributing, Financing, etc. and not Acting I aggregated 5 articles (see below) on the subject of “How to Get an Agent… a Talent Agent”.
Click, Read & Enjoy.
HOW TO GET A TALENT AGENT
(“You, as an actor, need an agent who gets you a “Cattle Call” and oversees two “Call Backs”.)
A. “6 WAYS TO FIND TALENT AGENT”
B. “HOW TO GET AN ACTING AGENT: SURVIVAL GUIDE”
C. “HOW TO CONTACT ACTING AGENTS”
D. “TIPS FOR WRITING E-MAILS & LETTERS TO AGENTS”
E. “HOW TO PITCH YOURSELF TO AN AGENT VIA E-MAIL”
(“For honest info, not film school theory, I hope to see you at my next 2018 “2-DAY FILM SCHOOL” sessions in Hollywood”… www.WebFilmSchool.com“)
Dov S-S Simens
PRODUCE-WRITE-DIRECT… WHY WAIT?
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